Multi-channel live betting services supplier Sports Information Services (SIS) has secured a partnership with the esports live-odds provider Oddin.gg.
As a result of the deal, SIS has expanded its Competitive Gaming esports betting product with the launch of 24/7 CS:GO events, which will be produced in-house by an SIS team in Manchester.
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In addition, the expanded offering will provide bookmakers with a package of live-streamed videos, commentary, on-screen graphics and data, as well as a range of markets and odds for the new events.
The new 24/7 live CS:GO streams, comprised of 2v2 contests, will reportedly total over 44,000 CS:GO events a year.
Conleth Byrne, Product Director at SIS, spoke on the announcement: “We’re delighted to add our 24/7 CS:GO solution to our Competitive Gaming portfolio, building on the success we have already enjoyed with Ebasketball and Esoccer. CS:GO is the most popular betting title in esports, with its fast-paced action and wide range of betting opportunities.
“Our two-on-two, end-to-end product is powered by pricing and trading from the experienced and innovative team at Oddin.gg and offers operators the chance to engage with new segments of potential bettors.
As per the release, the addition complements the existing offering of Esoccer and Ebasketball and takes the number of events offered to operators by SIS above 150,000 a year.
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Marek Suchar, Co-Founder and MD Partnerships at Oddin.gg, said: “SIS Competitive Gaming has proven to be an important content vertical for operators and bettors around the world and we believe the addition of 2v2 CS:GO will significantly expand the existing audience by attracting a new generation of bettors. The combined strengths of both parties deliver the best solution to optimise operator revenues, underpinned by each company’s continued focus on the highest standards of integrity.”
Esports Insider says: As esports betting continues to grow, more entities within the space are looking to provide different solutions to maximise its potential. According to SIS and Oddin.gg, 24/7 CS:GO content could quite possibly do this. It’s intriguing to see the companies opt for 2v2 CS:GO matches as opposed to traditional 5v5 games. Moreover, the quality of play on offer during the 24/7 live stream will need to be maintained in order to fully maximise the project’s potential.